THE WINNERS ARE ANNOUNCED
Today’s farming machinery is becoming highly specialised; it used to be that a single tractor could take of everything from soil cultivation to crop harvesting. What if you could take the technology of the future, start from the beginning again, and invent a truly multipurpose machine? What kind of possibilities would it offer?
How do you think this ideal machine would handle today’s work and the needs of the future? Why would it be more efficient than today´s more specific machines? How would it handle soil cultivation, seeding, spraying and harvesting, or will these phases even be needed in the future? How could it be designed for use all year round rather than for just a few weeks per year?
In the future, it looks like easier tasks will be automated, although there will still be tasks which need the invaluable experience of a human operator. How do you envision the multipurpose machine of the future supporting these two seemingly contradictory things? How will people use driverless technology? Looking at the bigger picture, how do you think digitalization will help us and how will it make farmers´ lives easier in the future? Show us your vision of how the Valtra MultiPurpose Vehicle will change the way we see tractors in 2030!
Competition launch 23.4.2018 – Competition close 23.09.2018
Announcing winners 07.11.2018 at EIMA Show in Italy
Participation is free of charge and competition is open for individuals or teams (up to three members)
Valtra Design Challenge is not open to anyone working on this project or employees of Valtra, its parent, affiliates and subsidiaries, distributors, suppliers, agents, representatives, advertising, promotional or judging agencies, authorized Valtra dealers and distributors or their family members.
By participating entrants agree to follow the Rules and Procedures of this challenge. The decisions of Valtra and the Valtra Design Challenge Jury shall be final. Any entries or displays may be withdrawn or declined at any time for any reason.
Entrants must include all data and information that is accurate and complete and fulfill all requirements as required.
Information about Valtra, its history and philosophy is available onthe Valtra website www.valtra.com
Lighthaus Industrial Design
TLC and Midea
Valtra Inc. develops, manufactures, markets and services Valtra tractors. We have a long tradition of employing advanced industrial design in our products since the 1960s. In addition to creating attractive tractors, industrial design has always been applied to improve the working conditions of tractor operators and productivity. Over the decades the basic principles of Scandinavian design have played a vital role in creating Valtra’s high-quality and respected brand.